People and Places
Lisa loves logistics By Kate Sears

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Having worked for Frankston Council and Carlton United Breweries, Lisa’s expertise is second to none. She’s had her side hustle as a freelancer on the go for 15 years because it had always been her intention to go out on her own. Lisa knew she wanted to run a craft beer event and bundle it with wine and cider from the Peninsula. “My passion is craft beer, and as the craft beer scene grew it was time to put the wheels into motion.” 

Three amazing women contract for the Peninsula Vine Hop Festival, which gives Lisa more time to focus on her favourite area of event management — logistics. “I’m very lucky to be supported by them. They are mums who work too. They’re highly skilled and so strong. They are just as passionate as I am.” 

Lisa loves the idea of making her own success. “I like not being the one to be directed by someone else. If something is successful, I know I’ve done it myself. On the flip side, if it’s not working, I know how to implement change when I see inefficiencies. It motivates me. I’m in charge.” 

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