Hopen for Business is a community-driven initiative designed to provide an ongoing campaign of support and promotion towards the continued community backing for small and medium businesses across the region.
Launched as a free online directory exclusively for the Mornington Peninsula in April, Hopen was developed by local design agency Five Creative with the support of community partner Red Hill Relief in response to the then-unfolding COVID-19 crisis.
Initially funded by Five Creative, the design studio has been exploring additional services that the brand and message can provide to further help businesses stand out and remain connected with local and visiting consumers for the duration of the new era of ‘COVID-normal’.
Creative director and Red Hill resident Charlie Ryan said: “We live and work in one of the great regions of the world, with some of the best growers, vintners, producers, makers, merchants and service providers as well as places to visit, experience and stay. But with the flow-on effects and ongoing threats imposed by COVID-19, our beautiful community is at risk of losing so much. At the same time, however, we’re capable of doing so much more when we all stick together.”
Having already received interest and backing from regional groups such as MP Produce and the MP Hinterland Tourism Association, Five Creative is keen to connect with other like-minded groups that would be interested in joint collaborations. To get in touch, email firstname.lastname@example.org
The Hopen directory is completely free for Peninsula-based businesses to list their details at www.hopen.com.au/register
To start exploring a great range of locals ‘Hopen for Business’, go to www.hopen.com.au or follow the initiative on Facebook @hopenforbusiness, on Instagram @hopenforbusiness, and hashtag #HopenforBusiness
HOPEN FOR BUSINESS
A: 1/1012 Mornington-Flinders Rd, Red Hill
T: 9826 2174