Maxine Smith, the founder and CEO of Barefoot Gypsy, has an insatiable appetite for global travel. Deciding more than eight years ago to harness her love of people, travel and cultures, her business was born of the pieces she kept collecting, initially just for her own home.
As the wealth of cultural beauty was revealed to her in each new global encounter, Maxine knew she wanted to tell the stories of the artisan techniques and share the beauty that each craft tradition had to tell. Celebrating old and new equally, her ever-consuming passion for design, textiles, fashion and homewares allowed her to bring Barefoot Gypsy to fruition.
Traditionally a wholesaler and online retailer, Barefoot Gypsy is now stepping into the physical retail landscape just in time for Christmas. Maxine converted the showroom into an iconic concept store, which will stock her Barefoot Gypsy home brand and a unique collection of brands across fashion, homewares and beauty to create a one-stop lifestyle shop.
A flower bar was introduced in February and has been extremely popular with boutique homewares stores and florists alike. Each detail of the store has been thought out and created to touch on all of our senses, from the exotic music and diversity of fabrics and textures to the smell of Lumira candles mixed with her many treasures she has collected on her travels to give you that relaxed calm living space. Barefoot Gypsy’s collection of wares seeks to give an insight into the rich tapestry of global culture and the ever-shifting concept of beauty.
A: 85 Watt Rd, Mornington
T: 5976 7682