Killer weight loss plan lures sharks By Andrea Kellett

Be Fit Food founder and Mornington Peninsula Magazine columnist Kate Save is reeling.
The Mornington Peninsula dietitian/exercise physiologist, 33, and her business partner, bariatric surgeon Dr Geoff Draper, have secured a $300,000 investment in their food business from Boost Juice founder Janine Allis, and it’s making headlines nationally.

The pair appeared on the Channel 10 show Shark Tank on August 15, where they blew the sharks away with their RAPID weight loss meal plan that can strip up to 10kg in just two weeks. In the days that followed, Kate’s phone ran hot. “It’s ridiculous!” she laughed. “We have just done eight weeks’ worth of trading in one day. We are overwhelmed.”

Be Fit Food is dietitian-designed, chef-created and prepared, home-delivered food formulated around the ketogenic diet — high fat, moderate protein, low carbohydrate. It is designed to create rapid weight loss with “real food” instead of supplements or shakes.

And theirs is a business backed by science. “There is science out there now to show that people who lose weight rapidly keep it off for longer,” Kate told Studio 10 during an interview in Sydney after the show aired. “We follow the science of the CSIRO.”

Geoff and Kate applied to appear on Shark Tank a year ago, realising they needed a business partner with logistical expertise and an understanding of the food industry to help them take Mornington-based Be Fit Food to the next level – national.

To find out more about Kate and Be Fit Food, head to befitfood.com.au, and of course, check out Kate’s regular column in the Health and Beauty section of our magazine. Be Fit Food is located at 49B Mornington-Tyabb Rd, Mornington. Shark Tank screens on Ten on Tuesdays at 7.30pm.

Image from Kate's Facebook page.jpg